Pune Road Safety Campaign

A big airplane crashed in Pune last year. Nearly 250 people were killed.

Well, we are sure you are surprised to read this. Had such a big plane crashed in Pune, there would have been a big hue and cry about it and you would have certainly remembered it. But alas, 250 people being killed in traffic crashes does not attract that kind of attention, unfortunately.

No, this is not ok!

The road crash fatality rate in Pune is a little more than 6 per lakh population. Cities in the developed world see fewer than 1.5 fatalities per lakh! Though we are a bit better than some other cities in India, Pune traffic kills more people per lakh than even Mumbai and Ahmedabad. No, this is not ok!

About a hundred pedestrians die when simply crossing or walking along our roads. No, this is not ok!

In 2015, India signed the famous “Brasilia Declaration” by WHO, in a worldwide pledge to reduce road accident fatalities by 50% by 2020. But our cities in general, and Pune in particular, has not yet done anything significant on that front. No, this is not ok!

The good news is, some NGOs in Pune are trying to change that. Better still, the Mayor of Pune, Smt Mukta Tilak is leading this effort, as the First Citizen. And it would be best if you joined the effort as well!

On 28th February 2019, the Mayor announced the “Pune Road Safety Campaign”. Inspired by the spirit of the Brasilia Declaration, the campaign aims to reduce road crash fatalities in Pune by 50% in 5 years, with an intermediate objective of 30% reduction in 3 years. Pune is the first city in India to formally announce such an objective!

Mayor Smt Mukta Tilak announcing Pune Road Safety Campaign

In the first phase, four government organizations, viz., Pune Municipal Corporation, Pune Traffic Police, Pune Mahanagar Parivahan Mahamandal Ltd and Pune RTO have announced the initiatives they will take towards this cause.

The best part of this campaign is that five NGOs are working with these government organizations in a collaborative manner. They are: Save Pune Traffic Movement (SPTM), Parisar, Centre for Environmental Education (CEE), Safe Roads Foundation (SRF) and Centre for Development Studies and Activities (CDSA). They will help formulate processes for the safety initiatives, keep them on track and provide positive publicity.

The campaign would soon bring other entities in its fold, like educational institutes, private companies and more NGOs. This is going to require a significant effort! We will need help from lots of volunteers and many smaller NGOs to take the battle to all nooks and corners of the city. These NGOs may also need some financial support for projects that would be approved by an apex body chaired by the Mayor.

This is where you come in! On behalf of the Mayor, we appeal all of you to come forward and help the campaign generously. We guarantee you that your help will not go in a “black box”. You will also play an important role in defining the project you want to support, and your involvement will ensure that you get the satisfaction of seeing a change on groud.

Every life we will save is precious. Come on, lend your support to the Pune Road Safety campaign! Please visit-

Thank you!

Save Pune Traffic Movement